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Shopify Facebook Marketing

By using Shopify’s Facebook channel, one can sync his products to a catalog over Facebook. This way, directly from Shopify, one can do marketing activities on Facebook.

Before one creates Facebook ad campaigns in Shopify, one has to configure the Facebook marketing settings. This will be from within Shopify’s Facebook sales channel. Once the setup completes, one uses the Shopify Admin’s marketing section for creating Facebook ad campaigns.

The marketing activities that one creates in Shopify after setting up Shopify’s Facebook channel include the Facebook audience building ads that boost the footfall to your online store. Similarly, via the Facebook dynamic retargeting ads, customers discover new products from within your store. Then, Facebook Page posts enhance awareness levels amongst your audiences for new products or store promotions.

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